United States, 24th Nov 2025— CreatorX Agency, a leading influencer talent management and creator marketing agency representing top digital talent across platforms like YouTube, TikTok, and Instagram, today announced the appointment of Evan Asano as its new Chief Executive Officer. As the founder of CreatorX, Asano steps into the role with a renewed strategic vision, emphasizing innovation, data-backed performance, and an elevated level of service for both creators and brands in the fast-evolving creator economy.
CreatorX Agency has rapidly established itself as the influencer marketing and creator talent agency agency of choice for hundreds of brands and creators, facilitating high-impact partnerships, developing branded digital storytelling, and guiding influencers in scaling their careers. With Asano’s leadership, the agency will expand its footprint in strategic influencer marketing services, talent management, creative campaign development, and brand partnership execution.
“We are entering a new era for creators, where talent deserves not only representation, but a strategic partner that understands platform shifts, monetization models, and the future of media,” said Evan Asano. “CreatorX is positioned to bridge that gap—empowering creators to build long-term, sustainable careers while helping brands activate audiences with authenticity and performance-driven results.”
Mr. Asano previously founded the first influencer marketing agency in 2011 and is one of the pioneers of influencer marketing. He’s been recognized and accoladed with two Inc 500 awards for the fastest growing company in the United States, a Shorty Awards for Best Influencer Sponsorship as well as being recognized as a Top Writer for Quora in Entrepreneurship and Leadership.
An Agency Built for the Future of Creator Marketing
Influencer and creator marketing continues to shift as platforms evolve, attention spans shorten, and the demand for authentic storytelling increases. CreatorX is strategically designed to remain ahead of these trends, offering:
- Influencer & Creator Marketing Strategy: Comprehensive creative and campaign planning for brands looking to drive awareness, engagement, or performance.
- Campaign Execution & Management: Full-service campaign delivery, including talent selection, negotiation, contracts, creative oversight, and results reporting.
- Talent Management: Personalized support for creators in brand sponsorships, content strategy, audience expansion, and platform growth.
With over a decade of experience in digital marketing, media, and creator partnership development, Asano brings a strong understanding of the current landscape and where it is headed. His experience ensures CreatorX will continue to scale its creator-first and performance-driven approach at a time when brands are increasing investment in influencer campaigns as core content channels.
Driving Performance Through Creativity and Collaboration
CreatorX is recognized for its data-backed results and collaborative culture. The agency works closely with creators to ensure brand deals align authentically with audience expectations, maximizing both engagement and impact. For brands, CreatorX offers measurable ROI, clear campaign methodologies, and creative concepts that resonate organically with audiences.
The agency currently manages a diverse roster of rising and established creators, including travel storytellers, lifestyle influencers, fashion personalities, family and entertainment channels, and viral short-form content creators. Collectively, CreatorX talent reaches millions of viewers across social platforms and consistently delivers strong engagement performance.
A New Chapter for Creator Growth
Under Asano’s leadership, CreatorX will increase focus on:
- Educational support for emerging creators
- Long-term career planning and personal brand development
- Enhanced sponsorship visibility with top global brands
- Expansion into new platform economies and monetization models
“Our mission is simple — we help creators win,” Asano added. “We ensure our talent has the support, resources, and opportunities they need to thrive not just today, but for years to come.”
About CreatorX Agency
CreatorX Agency is a U.S.-based influencer talent management and creator marketing agency committed to empowering digital creators and delivering high-performance influencer campaigns. The agency works with top global brands and rising digital talent to drive meaningful engagement, brand storytelling, and long-term partnership success.
Website: https://creatorx.agency/
Media Contact
Organization: CreatorX Agency
Contact Person: Evan Asano, Founder & CEO
Website: https://creatorx.agency/
Email: Send Email
Country:United States
Release id:37387
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