Former PEO Executive and CFO Maya Keliiholokai Develops Zalary App to Redefine Global Payroll Through Blockchain and AI

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Hong Kong – May 2025 — Retiring at the tender age of 40, after a distinguished 15-year tenure as Vice President of the largest Professional Employer Organization in Hawaii. A seasoned finance executive, Maya Keliiholokai is now setting a bold new course to reshape how the world works—and gets paid. At only 18 years old, she started her career at the Big Five accounting firm, Deloitte & Touche. While earning her Bachelor’s degree in Business with a concentration in Finance from the University of Washington. Graduating at the top of her class from the nationally ranked Foster School of Business in Seattle, Washington.

The Hong Kong skyline at sunset with the Zalary Payroll & HR App logo, symbolizing Zalary’s global expansion and commitment to transforming payroll across international markets.

With a proven track record in workforce scaling and operational transformation, Maya played a pivotal role in expanding a Hawaii-based PEO from several dozen to thousands of employees. Now, she’s applying her expertise to launch Zalary—a blockchain payroll and Human Resources platform built to serve the next generation of global workers and remote businesses.

Zalary is currently in the final stages of development, with a Q1 2026 targeted launch for early adopters and enterprise clients. The app integrates real-time crypto and fiat payroll, AI-powered compliance, decentralized retirement tools, and embedded financial services into one seamless system. Designed for small businesses, gig workers, and Web3 companies. Zalary replaces the inefficiencies of legacy payroll systems with automation, speed, and global scalability.

Zalary is a subsidiary of DeFi Nexus Ltd, where Maya Keliiholokai serves as Chief Financial Officer. One of the few female executives at the intersection of blockchain and artificial intelligence. Maya brings a unique and strategic vision for decentralized finance and compliance automation.

Zalary CFO Maya Keliiholokai seated confidently in front of a branded gradient background, representing female leadership in blockchain-powered payroll innovation.

“Payroll should be effortless, intelligent, and borderless,” said Maya Keliiholokai. “With Zalary, we’re building a platform that reflects the realities of modern work—whether you’re in Bangkok, San Francisco, or Sao Paulo. We’re removing friction and unlocking opportunities.”

At the time of this release, the DeFi Nexus executive delegation—including Maya and Chief Executive Officer Owen Keliiholokai—are currently in Hong Kong, a major global financial hub, as part of a multi-city strategic tour across Asia. The delegation is engaging in high-powered B2B meetings with institutional banking leaders, enterprise software firms, and regional infrastructure partners to explore integrations, partnerships, and deployment strategies. The team is also actively working with several of the world’s largest PEOs, many of whom are securing early access to Zalary’s pilot program to assist with product refinement, user onboarding, and market expansion.

Key Features of Zalary:

Three smartphones displaying the Zalary Payroll & HR App user interface, showcasing intuitive payroll dashboards, benefits tracking, and HR automation features in a Web3-ready platform.
  • Crypto & Fiat Payroll – Instant wage distribution in cryptocurrency or local fiat currencies.
  • AI Legal Assistant – Natural language search for labor laws, tax codes, and HR policies.
  • Smart HR Automation – Streamlined scheduling, payroll tax filing, W-2/1099 generation.
  • Crypto Retirement Vaults – Employer-matched, self-directed DeFi-based retirement savings.
  • Embedded Financial Services – Zalary Card (Visa/Mastercard), 0% payday advances, and token-based performance rewards.

From real-time compliance automation to cross-border payment solutions, Zalary is poised to become a foundational tool for global companies building decentralized, borderless teams.

Young professionals relaxing and engaging with mobile games under the Zalary Payroll & HR App logo, highlighting Zalary’s appeal to digital-native teams and future-forward HR culture.

About DeFi Nexus Ltd.
DeFi Nexus Ltd. is a next-generation fintech innovator harnessing blockchain and artificial intelligence to redefine financial technology. Headquartered in Seychelles and led by industry pioneers, the company builds secure, intelligent, and compliant solutions that unlock the full potential of decentralized systems—supported by its operations in computing hardware, manufacturing, and sales.

Media Contact

Organization: DeFi Nexus

Contact Person: Tianyu Wang

Website: https://www.definx.tech

Email: Send Email

Contact Number: +13476740033

Country:Hong Kong S.A.R.

Release id:28066

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